Operations
Custom made forms with your “Look”. A specific type style, graphic
style, color style. This are everything the customer sees from your
company. The persona or “Look” sends an important subliminal message.
It says, “See, I’m professional but down-to-earth, always the same. You
recognize me immediately by my persona which allows me to be more
familiar and more discrete.” You’re like an old friend. If you are
forced to change your name for any of a hundred reasons, your customers
will recognize you regardless of your new name or company.
A color coded filing system which will tell you whether the customer is:
Current (active), In House Collections, or Outside Collections, VIP
status, ACH waiting period, and is paid in a green week or a yellow week
(more about this later).
Custom made inside operational forms. Everything you’ll need. If we
need it and don’t already have it, we’ll make it or edit it on the spot
and you’ll be able to print or copy as many as you need.
We have a proven telephone lead handling systems; how to answer, how to
get the customer to the location or fax, how to put the customer on hold
and not lose them, how to “stew” the customer, how to handle the entire
deal over the phone/fax.
How to read bank statements...sounds funny doesn’t it. Well, we been
learning for 6 years. We will show you how to ascertain the customer’s
real payday. It is imperative to know the customer’s payday and be able
to track it. How to read a paystub and a L.E.S. (Military paystub).
How to read a credit union statement and determine whether the direct
deposit payroll
ACH goes into the checking account (share draft account) or the saving account via auto transfer.
We will show you how to keep your loan in customer’s mind.
We will show how to put the customer on a personal level (helps collections) with the employees.
Build you a “production board” with daily tasks so at a glance you can
see what needs to be done before leaving for the day. Excellent tool
for increased work output. Employees hate it, so it must work.
Show you how to become a sales organization with employee cash and
points incentive programs based on sales (funds out and renews),
instilling in the employees the “nothing takes precedent over doing a
deal” philosophy, new deal signs, sales contest, involving the employees
in increasing the money pool on the street, and selling renews. We
have developed a technique to close the sale (loan or renew)on the front
end of the deal, during the deal (renews) and after the deal (VIP’s).
The entire “Look” is geared to the sale; every sentence, every graphic,
all terminology, every phone call, and so on. We teach the owners how
to train employees to balance the sales attitude with common sense
restraint. Collections will go up if you don’t implement controls on
qualifications, credit limits, etc. We will teach you how to make your
own sales boards. These boards list the daily funds out and involve the
employees in the company’s growth and profitability. You try to get
them to think more owner than employee. The phone can “ring off the
hook”, but, if you can’t close the deals and dispose of the
non-qualifiers, all you’ve done is make the advertiser money.
When a person new to the business first starts, one of the biggest
misconceptions is that anybody can give money away. Anybody can’t give
money away. It take guidelines and training to “give money away” and
get it back in a timely manner.
Employee and owner theft.......that’s an unpleasant thought but a
reality in this business because of the cash involved. Here are some of
the ways we know about: Owner develops a coke, mistress and high
roller habit. The only way he can hide his theft of cash (he had
several ways a stealing cash and covering it up) is constantly changing
bookkeepers allowing the records to get farther and
until there were no holes and he self-destructed. Cost to the company:
over $100,000.00 just in cash. Another employee would take customer
checks out of the customers files (use check boxes) and convert them to
cash and then pay off the customer in the computer on a past date. They
became suspect when he was $260 over on his report and trap was set and
he was caught. Cost to the company: lose of a key employee and
$5,000. Bookkeeper accused of stealing by the coke head owner, takes
customer list and starts his own company (loans at $5.00 less per
hundred) using the customer list. Cost to the company: immeasurable.
New management takes over and refuses to pay more that $8.50 per hour to
new employees in an $11.00 - $12.00 market. We warn the new management
that one of the new employees has a husband who we feel is a crack head
and we are leery of her. They ignore our warning and hire her. She
works her way into a managerial position (they are still paying her
$8.50 an hour) and she starts cutting deals with friends and phonies up
the applications and then gives them money. Of course, they don’t pay
and go into collections. Who knows how long this went on. They caught
her six months after the management company was fired when two customers
came up on the cashing list with social security numbers one digit off
the other. Cost to the company: $8,900 and counting. If the
management company would have used the production board this could not
have happened. An office manager who only listened to religious music,
etc. went to bank to make a $2,500 cash deposit. When she arrived at
the bank, the particular bank was closed for the day (all the grocery
store branches were open). She then puts the bank bag in her glove
compartment and proceeds to go home. In the middle of the night, a
voice told her to get her leather jacket out of the car. When she awoke
in the morning, the car alarm had been disabled and the money was
missing from the glove compartment. The husband is so upset with the
break-in, he refuses to let his wife drive the car and had her drive his
new vehicle. No one believes the story but we can’t prove it. Later we
find out the next day after the break-in, she purchases a new
BMW.
Under paid employees are like a theft waiting to happen. The old adage
“you get what you pay for” certainly holds true here. Branch manager
forms her own company with the backing of her father-in-law. The name
is one word off the current employer’s name. All of a sudden, the
collections go up and the deposits (pay offs) are really going up. When
a customer would call in she would direct them to her location and pay
them off with the cash from her father-in-law. When the employer
finally took action she had a successful company of her own and the
money to pay attorneys. Cost to the company: $40,000 in converted
accounts (net) and lost income and business interruption was 10 times
the forty thousand. This is a common scam. Management company takes
over operations. They immediately start a new corporation with a very
similar sounding name. Take the owners electronic customers and
converts them to his new enterprise. When the VIP customers call in
they were given a different 800 number to call which rang at the scam
location. When the owner demanded daily and monthly records, the
management company stalled. Cost to the company: $28,000 in net
accounts plus the VIP customers and lose of income. One more because
this is a dandy. Owner starts a phone room. Inbound calls from a
plethora of sources. Local lines electronically forwarded, 800, 877,888
numbers, T-1's, etc. The room manager sees the money flowing and is
learning the business from the owner who has a successful brick and
mortar operation. The manager goes to his family and tells them that he
could run an operation himself and they could all profit handsomely.
He rents an executive office” (secretary and phone supplied) and he
slams the long distance carrier from one carrier to another. When he
transfers the lines from one carrier to another, he takes selected lines
and disconnects them and reconnects them by having a third long
distance carrier “pick” the number. In the confusion of changing
carriers, the lines are never missed. After several days, the manager
quits and sits in his office and answers the phone and does deals off
the owners advertising and previous customers. When they wanted to
renew, he would convert them from the owners location. He was never
prosecuted because the owner didn’t want to look like a cuckold! In
every one of the these scams, the police basically blew the owners off.
On of them even went to the U.S. Attorney and couldn't even get an
interview.
The point is everybody we know in the industry has been plagued by
employee and partner theft. You can cut down or eliminate it if you
keep tight records DAILY and be on guard for various warning signs which
we have compiled from out consulting customers' thefts. Most or all of
these thefts occurred because of not adhering to the operational
guidelines